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With immediate effect, Diyar Acar is JAKO's brand ambassador. The 27-year-old football influencer has 1 million followers on TikTok and almost 400 thousand followers on Instagram. On YouTube, more than 120,000 people follow him. On his channels, Diyar posts football challenges, stadium tours as well as training and match vlogs.

At the beginning of February, the Diyar Cup took place for the second time, with a selection of many well-known influencers, singers and former football stars competing against each other. Among others, singer Pietro Lombardi, football pro Max Kruse or Champions League winner Diego Contento took part in the tournament.

The JAKO brand ambassador team

With Diyar, the JAKO brand ambassador family continues to grow. In addition to the 27-year-old, Kristjan Čeh (current discus throw world champion), Timo Hildebrandt (former VfB goalkeeper), Niko Kappel (para-shot-putter) or Sophia Klärle (footballer) also belong to the team of JAKO brand ambassadors.